Listen in as Andre’ Savoie presents insightful tactics for ecommerce jewelers based on what works well for local jewelers in his session for this year’s 2022 Jewelry Ecommerce Conference organized by Jewelryecomm.com.
Here is a description of the presentation:
Local jewelers took a page out of the ecom playbook thanks to COVID. Now it’s time to return the favor by learning from what they do best.
Did you know that most local jewelers WON’T let you buy an engagement ring on their website?
Are they crazy, or is this a brilliant move? What’s the secret to getting leads on the phone so they make the purchase with you rather than through the website?
And why would you want to do that?
Find out how online jewelers can leverage strategies local jewelers have been using for years to get leads on the phone early and help them make the best decision as well as spend more than they probably wanted to on an engagement ring.