Meaning, this year you could start enjoying MUCH more time on vacation. Heck, you might even buy an RV.
If... you finally figured out how to make digital marketing work together with your strategic business plan.
I know it’s possible. I’ve been helping clients do it for years.
Have you made significant investments in digital marketing, only to be disappointed by the results?
Does it feel overwhelming trying to develop a strategy which generates the results you need to hit your goals?
Do you want an agency who works with your business coach rather than feeling threatened?
Are there a million other things you could be doing rather than trying to learn the day to day nuances of digital marketing?
These clients were looking at tactics like Google Ads & social media individually rather than as part of their overall business strategy.
They weren’t proud of their ads. Their digital ads just didn’t sound “on-brand” or convey the USP they worked hard to develop.
No matter what they did, these clients couldn’t seem to measure the impact of their digital efforts.Nothing was working as well as expected.
These clients are talented people. But they aren’t experts in digital marketing. Eventually, they “hit the wall” from a results standpoint.
That’s why we helped them create a strategy that worked WITH their stratetic plan, not against it.
Gaining synergy led to BIG results.
Here’s how we did it:
A full audit of their digital marketing found numerous critical errors. We helped get the fundamentals right & outlined a strategy which complemented their traditional marketing with new tracking systems in place.
Increased website traffic from Google, Facebook & Instagram via paid advertising campaigns as well as stepped up content marketing efforts. The new ads “sounded” more on-brand & were better targeted for each platform.
We implemented several strategies to increase conversion rates including remarketing, special offers & marketing automation to warm up potential customers. This included options to book a private consultation.
I'm a old-school thinker who happens to be in digital marketing.
The two don't always mix.
Today's marketing nerds trick you into thinking people are just leads on a report. It's not that simple.
We're humans. We make upscale purchase decisions with our hearts, then justify it with our brain.
In other words, it's an emotional decision we eventually rationalize.
I believe your marketing much reach upscale clients emotionally in order to work. Then, you can do the fancy stuff.
Andre' Savoie - Jewelry Marketing Specialist