The Essential Survival Guide for Home Services Marketing in the Digital Space

In a world that is increasingly shifting towards digital, it’s essential for home services companies to adapt and thrive. If you’ve been relying on traditional marketing methods like radio ads and TV commercials, now is the time to venture into the vast digital landscape. This blog aims to give you the guidance and support you
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Two Key Reasons Why Staying Close To Home Is Best For Digital Marketing

If you’re a home service company, then today’s tip on maximizing the return on your ads is for you: keep your marketing close to home. Many businesses I’ve talked to have a very big service area–some live in big cities, or they live in small towns but try to reach every suburb in the area.
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3 Steps to a Record Year in 2023 for Water Park Client

Setting a record in year sales is no easy feat, especially given the up-and-down economy everyone has faced in 2023. In order to have a great water park season, you need lots and lots of teenagers to apply for staff jobs while school is still in session. You need parents and grandparents to buy tickets.
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Why doing the opposite in marketing is smarter than you think

As humans, we take comfort in conformity. If we see lots of other people doing something, then it must be OK, right? Or when it comes to business, if lots of people are doing something, then it must be working, right? These are dangerous assumptions to make when it comes to marketing and growing your
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Jewelry Marketing “Our ROI Has Been Astronomical”

Jewelers often want to know what their ROI is going to be from working with us. Listen as Scott from Kimberly Scott Creations talks about his experience during the first few months of working together: Get a Free Strategy Session
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Jewelry Marketing Strategy Creates Multi-Location Lift in Sales

You might think that just because a jeweler has multiple locations, they’ve got their marketing figured out. That is not always the case. The more locations you have, the more important it becomes to have consistent campaigns with consistent brand messages and merchandise focus running across all your different channels. That includes your website, social
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Jeweler Selling Custom Engagement Rings Using Facebook Ads

Most good jewelers really enjoy creating custom engagement rings for their clients. The problem is, they usually sell just one of them. Not anymore… One of our clients sent us a picture of an incredible custom ring they created for a client. It featured a large center diamond surrounded by two beautiful blue sapphires. The
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Jeweler Starts Selling Custom Engagement Rings Using Google Ads

Almost every local jeweler we talk to LOVES selling custom jewelry – especially custom engagement rings. They’re a higher ticket item, and often a higher-end customer who wants something customized and appreciates good service and craftsmanship. It’s the kind of thing our clients do well with because they are great jewelers. One of our clients
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Jeweler Posts a $23k First Week From Social Media Marketing

One of the questions most clients want to know is: “How long will it take me to see results from my campaign?” One of our clients saw massive results right away. A customer came into the showroom and was looking at a REALLY big Anniversary Diamond for his wife. It turned into a $23k sale!
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Jewelry Marketing Mini-Workshop: Attract More Clients with Your Brand Message

Local jewelers – want to attract better clientele in 2023? Let’s start by working on your brand message! Here’s the thing… I hear many jewelers complaining about the type of clients who come into their showrooms. Price-shoppers. People with unreasonable expectations. You know the kind of client that drives you crazy. I believe the reason
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