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Facebook’s NEW Appointment feature helps you grow your business

Tuesday, 14 April 2020 by Andre Savoie
Facebook’s NEW Appointment feature helps you grow your business
In the marketing world, visibility and accessibility are the open doors that lead to engagement and eventual leads. If you’re active on social media platforms like Facebook and Instagram you’re already covering your visibility base but, are you making yourself accessible to your audience? When you make your business accessible for your current, new and
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  • Published in Social Media
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I interviewed 55 business owners about social media, here’s what I learned

Friday, 29 March 2019 by Andre Savoie
I recently served as a moderator of a roundtable discussion at the SMPS marketing conference in New Orleans. Over a span of 3 hours, I had the chance to hear from 55 different business owners about what was happening in their business on the social media front. We had some great discussions and I learned
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  • Published in Digital Marketing, Social Media
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What you can learn from Google’s most recent failure

Tuesday, 26 February 2019 by Andre Savoie
Our friends over at Google are really good at what they do. Their stock price is over $1,000 a share. But even they make mistakes sometimes… the kind you can learn from. Google just announced the shut down of Google Plus, their social network originally created in hopes of rivaling Facebook as a social platform.
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What’s the Deal with Yelp Reviews?

Friday, 09 November 2018 by Andre Savoie
There’s no question that reviews are invaluable. Yelp itself can be extremely useful to businesses in the shopping, restaurant, and home services industries as these 3 categories are responsible for generating over 50% of the reviews posted. However, the pure and simple truth is that any website where people can review, recommend, or post about
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Are you going to make this mistake with Instagram?

Wednesday, 29 August 2018 by Andre Savoie
As we grow older, we’re supposed to learn from our mistakes, right? Not repeat them. This year, Instagram has literally snuck up on everyone. Maybe it’s backlash from Facebook’s public scandal, or maybe it would have happened anyway. But whatever the reason, Instagram has quickly become a force to be reckoned with. Remember when… Do
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Forget lead gen, here’s what Facebook does really well for you…

Friday, 17 August 2018 by Andre Savoie
These days everybody (including me) is obsessed with lead generation via Facebook. And rightly so. It’s a game changer. But this year, I’ve found there’s an even more powerful use for Facebook that wasn’t there even last year. Got any idea what it might be? Facebook ads are an amazing way to fill your staffing
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4 Ways To Achieve Social Media Success in 2018

Wednesday, 25 April 2018 by Andre Savoie
It’s the first quarter of 2018 and the skepticism surrounding social media’s effectiveness as a marketing tool has never been higher – save for when Facebook and Twitter were in their infancies. It’s unfamiliar for social media platforms to find themselves so low on marketers’ list of go-to tactics, but it’s not completely surprising. Facebook’s
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