Facebook advertising for local retailers businesses isn’t new.
That is, unless you want to actually make money doing it.
Sure, you can run the same ads you’ve been running on Google Ads. You can boost your posts and get likes for your page.
But if you do that, you’ll be next in line saying “Facebook ads don’t work”.
Many local fine jewelry retailers are late to the party.
Dentists figured out Facebook ads.
Chiropractors, gyms, cosmetic surgeons all figured it out.
Heck, even car dealers have figured out Facebook.
But most of the jewelry clients we talk to think Facebook ads are about boosting posts & getting page Likes.
That’s why we’ve created The "Banded" Approach to Facebook Advertising! Everything has to work as though it is banded together.
Unlike dentists, cosmetic surgeons or chiropractors, every fine jeweler is a little different.
Different geographies. Different product mix. Different target clients.
One jeweler sells a lot of watches. Others don't want to fool with them.
Some sell fashion jewelry. Others focus on diamonds.
That’s why there’s no “one size fits all” Facebook advertising program for jewelers.
When it comes to local jewelry, Facebook ads don't work in a vacuum.
They work best when they're done in conjunction with other forms of marketing.
The magic happens when your website, blog, email, Google Ads, Radio or TV and mailers all carry the same message as your Facebook ads.
In other words, banding your marketing together yields the best results when it comes to Facebook.
That's why we call it the "Banded" approach!
We call it “The Pioneer Program” because we’re literally blazing trails 1849-style…
We work with fine jewelry retailers to:
In no time at all, your peers will be asking why you’re so busy with new business!
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