Local fine jewelry retailers have lots of marketing strategies to choose from including mass media (radio, TV & billboards) and many digital marketing strategies like local SEO, pay per click and social media.
If you had an unlimited marketing budget, you could fund them all properly.
But most people don’t – leaving you with tough choices to make when it comes to how to best allocate your marketing dollars for the best ROI.
So how do you maximize your ROI from digital marketing?