Jewelry Marketing Survivial Guide for 2024
Monday, 02 January 2023
Local jewelry store owners… do you have a plan in place for 2024 to hit your revenue goals? If not, it’s time… 🌟 When I look at the clients we work with & what makes them successful, they all have one thing in common: Excellent strategic planning. That planning starts at the end of the
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A powerful hack for protecting your online reputation
Thursday, 15 December 2022
Some people are “glass half full” types. Others believe the glass is always half empty. Whatever your disposition in life, you have to be prepared for the fact that some customers may not trust your business right away. In fact, some people might wonder if your company is a scam. How do we know? We
- Published in Digital Marketing
High Level Thinkers Named by Clutch as a Top 2022 Digital Strategy Company in Louisiana
Friday, 05 August 2022
High Level Thinkers is a digital marketing agency with a different approach to modern marketing. Everybody promises the same things in digital marketing, and frankly, it has been predictable for many companies, especially smaller businesses. As we help brands within jewelry, entertainment, retail & law niches, we’ve developed a unique formula to deliver success to
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9.6x ROAS for Local Water Park Using Social Media Ads
Thursday, 12 November 2020
Here at High Level Thinkers, we LOVE working with clients that sell “fun”. Like water parks for instance! Water parks are like many other upscale brands in that their audience includes people with money. People who have discretionary income to entertain themselves or, in this case, their families. That’s why we love social media marketing
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Review Platform Options & the #1 Way to Promote Reviews
Tuesday, 29 October 2019
Reviews, or what I call “social proof” are a BIG deal these days. Especially if you want people to spend thousands of dollars with you on a highly emotional purchase like jewelry. You can bring people to your website or social profiles. But if they Google your company name and you don’t have many reviews,
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What’s the Point of Facebook Ads if You Can’t Track Online Sales?
Wednesday, 04 September 2019
Digital marketers have been telling you it’s possible to track everything when it comes to digital marketing. By now you know that’s not really true. E-commerce based jewelers have an easy time tracking ROI from Facebook. Take your online sales and divide by your ad budget. Presto: ROAS (Return on Ad Spend) But what if
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3 Marketing Mistakes That Took Me 10 Years to Learn
Friday, 28 June 2019
Let’s be honest. You need more business. And, you believe in digital marketing. But it’s not producing the results you want, and you still don’t understand why… I get it. Digital marketing IS hard. More specifically, it’s COMPLICATED. Like, melt your brain complicated. As soon as you think you have one strategy mastered, another comes
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Legal Marketing SEO Checklist
Friday, 28 June 2019
Could your law practice use a boost? Over the last 10+ years, we have developed a proprietary system for digital marketing that merges creative ideas with strategies that work when it comes to getting local SEO results in the legal marketing niche. And now, we’re giving it to YOU! What types of law firms benefit
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The 3 Best Kept Secrets in Jewelry Marketing
Friday, 28 June 2019
Clients often want us to analyze what their competitors are doing in marketing. Jewelers are no different. But here’s a little secret: Just because other jewelers are doing certain things in digital marketing doesn’t mean it’s actually working. Over the last few years I’ve noticed many good jewelers are missing 3 key elements in their
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The PERFECT Jewelry Marketing Dashboard
Thursday, 27 June 2019
Evaluating ROI on specific marketing channels for local fine jewelers is TOUGH! What you really want from your marketing is foot traffic in your stores so your team can do their thing, and maybe some online sales as a bonus. The problem is, your digital marketing reports give you all kinds of information that doesn’t
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